WIN WIN PARTNERSHIP
Client: St. Eunan’s GAA Club
Background: The St. Eunans GAA house draw campaign 2017 clearly demonstrated the power of marketing & community.
Objectives:
The objectives were to:
1.) Maximise ticket sales of the house draw.
2.) Drive awareness of the campaign both domestically and internationally.
Approach:
The campaign adopted a fully integrated marketing approach using local advertising – Print, TV & Radio Broadcast, PR, Out of Home Advertising, direct mail, Ezines to Newsletter Subscribers through a Campaign Website, Influencer outreach and Social Media Advertising.
Result:
The successful Marketing and campaign Execution over a 12 week period resulted in ticket sales in Australia, USA, Canada, UK, Netherlands, France and many, many more.